Targeting

First visit

3min

Targeted engagement based on a visitor's initial session on your website. This filter is particularly effective for creating a customized experience for first-time visitors, taking into account the entire scope of their first session.

Options

  • First visit condition
    • was - Targets visitors whose first session occurred under specific conditions.
    • was not - Excludes visitors whose first session does not meet the specified conditions.
    • is now - Targets visitors currently in their first session on the site.
  • Time frame
    • In the last - Focuses on visitors whose first visit occurred within the specified number of days.
    • On or after - Targets visitors whose first visit started on or after a specified date.
    • Before - Aims at visitors whose first visit was before a specified date.

Use cases

  • Welcoming new visitors - Perfect for offering welcome messages or introductory guides to those in their first session or who recently had their first session.
  • Re-engaging past first-time visitors - Tailor content for visitors whose first visit was some time ago, offering updates or re-engagement incentives.
  • Custom onboarding experiences - Create a tailored onboarding flow for first-time visitors. For example, if their first visit was in the last week, guide them through key features or products on your site.
  • Event-driven engagement - For visitors whose first visit coincides with a special event or sale period, present relevant event information or exclusive deals.

How to use

  1. Go to the 'Targets' section in your Personizely dashboard.
  2. Choose 'Add Filter' and select 'First Visit'.
  3. Start by selecting the appropriate first visit condition - was, was not, or is now.
  4. Set the time frame for determining the first visit, choosing from 'In the last', 'On or after', or 'Before' and specify the date.
  5. Save the filter settings. The Target is now ready to be used in your Widgets and Campaigns.



Updated 25 Mar 2024
Doc contributor
Doc contributor
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