Targeting

Page view history

3min

Target visitors based on their page viewing patterns on your website. This filter is crucial for understanding visitor engagement and customizing their browsing experience.

Options

  • View frequency
    • At least
    • Less
  • Count - The number of pages viewed to match the selected frequency condition.
  • Pages (optional) - Allows for targeting based on specific URLs visited by the visitor
  • Time duration (optional) - This setting considers the duration spent on pages, measured in seconds.
  • Time frame (optional) - Establishes the timeframe for the page views.
    • In the last - The number of days in the past during which the last page view should have occurred.
    • On or after - A specific date from which the page view must have occurred.
    • Before - A specific date before the page view must have occurred.
    • During this session - Page views that have occurred in the visitor's current browsing session.

Use cases

  • Engagement tracking - Identify visitors who have shown high engagement by viewing several pages, and offer them personalized offers.
  • Low engagement interventions - For visitors with fewer page views, deploy targeted messages or offers to encourage further engagement.
  • Content-specific targeting - Use the "Pages" option to target visitors based on their interest in specific content or product categories.

How to use

  1. Go to the 'Targets' section in your Personizely dashboard.
  2. Choose 'Add Filter' and select 'Page View History'.
  3. Start by selecting the viewing frequency condition and specifying the number of pages.
  4. Optionally, add URL paths for specific page targeting.
  5. If using time duration, enter the number of seconds and choose more or less.
  6. Set the time frame for the page view count, if applicable.
  7. Save the filter settings. The Target is now ready to be used in your Widgets and Campaigns.



Updated 25 Mar 2024
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