Query string

target visitors based on specific query strings present in the url query strings are the portion of a url where data is passed to a web application and/or back end database by targeting specific query strings, you can cater unique content or offers to segments of your audience based on their interactions, online search, or the source of their visit options query string the query string parameter to target (e g , "utm campaign", "ref", "q", etc ) condition is matches the exact value of the query string is not the query string doesn’t match the specified value contains the query string contains a specific substring does not contain the query string doesn’t have the specified substring is empty the query string is present but has no value is not empty the query string has a value value the value to compare against the query string value based on the condition use cases personalization campaign display customized pages to visitors, by synergizing email or marketing campaigns with personalized website experience special offers have a partnership with another brand or influencer? offer exclusive content or deals to visitors coming through a unique referral link with a specific query string search intent detect your visitors' intent by the queries they are using to search your website survey responses if you're directing users to your site post survey completion, use query strings to provide customized thank you messages or offers how to use navigate to the "targets" section within the personizely dashboard click on "create target" and name it choose 'add filter' and select 'query string' input the desired query string parameter select the appropriate condition from the dropdown depending on the condition, enter the expected value or leave it blank to be dynamic save the changes your target is now ready to be used within your widgets and campaigns