OS

Description:

The "OS" filter facilitates targeting or excluding visitors based on the operating system they are using. The operating system can provide insights into device types, user behaviours, and preferences.

Selection:

Users can choose an operating system from a dropdown menu. The list includes various OS options such as Windows, macOS, Linux, Android, iOS, and others.

Use Cases:

1. Optimized Widgets and Pop-ups: Some visual elements might look or function differently across operating systems. The OS filter allows you to serve optimized widgets or pop-ups that are tailored to the aesthetic and functionality of a specific OS
2. Tailored Recommendations: For e-commerce platforms selling tech products or software, the OS filter can help in suggesting products that are compatible with the visitor's operating system. For instance, recommending Mac-compatible accessories to macOS users.

How to Use:

1. Navigate to the 'Targets' section in the Personizely dashboard.
2. Click on 'Add Filter' and select 'OS' from the available options.
3. From the dropdown menu, choose the desired operating system(s) you wish to target or exclude.
4. Confirm your selection and save the filter. It's now ready to be used in your widgets & campaigns.

Notes:

• While the "OS" filter provides a macro-level view of device preference, combining it with other filters like "Browser" can offer even more granular targeting.