Targeting

OS

3min

Targeting visitors based on the operating system they are using. This information is inferred from from visitors user agent string. The operating system can provide insights into device types, user behaviors, and preferences.

Options

Users can choose an operating system from a dropdown menu. The list includes various OS options such as Windows, macOS, Linux, Android, iOS, and others.

Use Cases

  1. Optimized widgets and pop-ups - Some visual elements might look or function differently across operating systems. The OS filter allows you to serve optimized widgets or pop-ups that are tailored to the aesthetic and functionality of a specific OS.
  2. Tailored recommendations - For e-commerce platforms selling tech products or software, the OS filter can help in suggesting products that are compatible with the visitor's operating system. For instance, recommending Mac-compatible accessories to macOS users.

How to Use

  1. Navigate to the 'Targets' section in the Personizely dashboard.
  2. Click "Create target" and name it.
  3. Click on 'Add Filter' and select 'OS' from the available options.
  4. From the dropdown menu, choose the desired operating system(s) you wish to target or exclude.
  5. Confirm your selection and save the filter. It's now ready to be used in your widgets & campaigns.



Updated 25 Mar 2024
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