Referrer

target visitors based on the external source or web page that directed them to your website it allows for a comprehensive understanding of traffic sources, ensuring personalized experiences for visitors coming from specific platforms, sites, or campaigns referrer data persists across sessions, capturing the visitor's initial entry source options condition is targets visitors coming from the specified referrer is not excludes visitors coming from the specified referrer contain targets visitors whose referrer url includes the specified value does not contain targets visitors whose referrer url doesn’t include the given value is empty targets visitors who arrive without a referrer (direct visits) is not empty targets visitors who have a referrer (dynamic) value \ the referrer url or substring to match the selected condition use cases social media campaigns identify visitors coming from a particular social media platform or campaign partner websites engage users referred from partner sites differently, offering them exclusive deals or content to reinforce partnership benefits direct traffic engagement using the "is empty" condition, you can specifically target users who directly visit your website without any external referral, suggesting a pre existing awareness or loyalty how to use navigate to the 'targets' section within the personizely dashboard click "create target" and name it choose 'add filter' and select 'referrer' begin by selecting a referrer condition after condition selection, input the specific referrer url or string save the filter settings the target is now ready to be used in your widgets and campaigns