Theme (Shopify)

theme campaigns allow you to a/b test between your store’s default theme and any other theme available in your shopify store this can be useful for testing a new theme or improvements made to a duplicated version of your main theme how it works creating the campaign – you select one or more variation themes from your available shopify themes for experiments, the default (currently published) theme is always used as the control activating the campaign – once activated, personizely automatically redirects visitors to a shopify theme preview link for the assigned variation theme redirection the redirect occurs immediately as the visitor lands on your site to avoid any visual flash or inconsistency query parameters like preview theme id are automatically removed from the url after redirection to make the experience seamless and transparent to the visitor no flicker experience – to ensure a seamless redirect and eliminate flicker, the personizely script should be loaded in synchronous mode (non async), allowing it to run as early as possible configuration for each variation, you can select the theme assigned to it a theme can be assigned only once per campaign requirements the variation themes must exist in your shopify account the personizely script must be installed synchronously for the redirect to occur instantly this campaign type is only available for shopify users now